From the world of communications

Interview with Yannick Coulange, Managing Director, PageGroup Switzerland

As we celebrate our 30th anniversary at C-Matrix, we are delighted to present an insightful interview with Yannick Coulange, Managing Director of Page Group Switzerland.

Interview with Dorothée Borca Dumortier, Chief Commercial Officer, IG Bank SA

C-Matrix celebrates 30 years – we present an exclusive interview with Dorothée Borca Dumortier, Chief Commercial Officer of IG Bank SA.

Celebrating 30 years of C-Matrix

In the interview, Alfred Köcher, Managing Partner at C-Matrix, shares insights into the changes of the last 30 years, the C-Matrix team and the new sister company North Estates.

When a Video Says More Than a Thousand Words

Since 2022, C-Matrix has been assisting the Federal Roads Office (FEDRO) with communications for the St. Gallen highway construction program. To inform and engage the community about these closures, we produced a video to highlight the project’s progress and impact.

Three questions for Bruno Moreno

In September 2023, Bruno Moreno joined our team in Geneva . He discusses what excites him about the communications industry, why he chose a career in it and how he uses his background in political science to develop effective communications pro-grams.

Unlocking the Key Strategies for Successful M&A Deals

M&A deals are core to the NorthC Group's expansion. Maarten Goeman, Vice President of Corporate Development at NorthC, shares key insights to their M&A success in this interview.

Three Questions for Alizée Dermange

Our consultant Alizée Dermange is an expert in digital communication and project management. She advises a wide range of clients in the real estate industry.

Should you run communications campaigns in Summer?

Marketing teams have, in the past, often shied away from summer campaigns, but what are the reasons and how can they still be successful, explains Vicki Tanner, partner at C-Matrix.

Three Questions for Daniel Pasquier, Managing Partner C-Matrix

Daniel Pasquier founded C-Matrix in Geneva over 15 years ago. He tells us in an interview what challenges attract him, why he founded his own agency and how he relaxes in his free time.

Three questions for Reinhard Kronenberg

As a senior consultant and project manager, Reinhard Kronenberg has many years of experi-ence in a wide range of mobility and infrastructure issues.

5 reasons why ChatGPT will not replace good communications

AI is on everyone's lips. In particular, OpenAI's ChatGPT service is currently enjoying great and increasing popularity, but will it replace good communication any time soon? We found out.

Three questions for Fabio Müller

Fabio Müller is a consultant specialising in media relations, strategic communications and digital campaigns.

How to get in a magazine with Brad Pitt

Swiss tradition meets innovation – a cow in the Valais mountain landscape, behind it a satellite dish converted into a solar installation. Find out what it takes to get published internationally.

A good idea, hard work, and a long road to success

Saving energy is the topic of the moment. In an interview, the Livarsa founders Salvi Donato and Mario Ditella talk about their approach and the breakthroughs in the company's 13-year history.

Intercultural competence in multi-stakeholder projects

5 Tips to further your intercultural competence skills as a leader in projects with stakeholder from different international backgrounds.

Three questions for Michèle Weber Da Costa

Interview with our new consultant specialised in project communication, event organisation, change management, internal and intercultural communication.

Twitter in a nutshell

C-Matrix supports customers in creating and implementing Twitter posts. A short guide on how to write good tweets quickly.

Three tips to combat fake news

In the age of unlimited information, it has become very difficult to differentiate false information. A guide on how to recognise fake news at an early stage.

Cyber Security across all stages of cybercrime

An interview with CEO Kris Kormany from TECHWAY Cyber Security Services talking about the role of communication in cyber security.

The changing energy market

The energy sector is at a turning point. In this interview, Alfred Köcher points out where the key challenges lie.

A Three Step Defence against Cyberattacks

The risk of cyberattacks has grown with increased digitalisation. Good preparation can protect your data and your reputation.

Five tips for media releases

A concise and comprehensible media release increases the chances of being heard by editors. Here are the most important tips.

“Tagesschau” Interview with Stephan Surber

In an interview with SRF Tagesschau, Stephan Surber, Senior Partner at Page Executive, talks about the connection between talent and performance.

Successful communication in renewable energy projects

The investment firm, Partners Group, helped finance the construction of a wind farm in Australia. C-Matrix Partner, Vicki Tanner, spoke about this in a webinar.

Five tips for successful LinkedIn accounts

LinkedIn is the "most trusted" platform among social media platforms. Five tips on how to run a successful LinkedIn channel.

10 Years of the Michael Page Swiss Job Index

Focusing on advertised jobs, the Swiss Job Index provides "clues" about emerging trends in the job market. That's how it makes headlines for Michael Page.

Three Questions for Vicki Tanner, Partner C-Matrix

Vicki Tanner joined C-Matrix more than 10 years ago and established our Financial and Professional Services Practice.

The most important trends in Influencer Marketing 2021

Previously viewed sceptically and used cautiously, influencers are now an integral part of online marketing. Find out more about influencer trends.

Three Questions to Alfred Köcher, Managing Partner bei C-Matrix

Alfred Köcher founded C-Matrix over 25 years ago. Find out how he came up with this idea, what drives him and how he recovers after a stressful working day.

Handelszeitung Interview with Vicki Tanner

Recessions create opportunities. In an interview with Handelszeitung, C-Matrix Partner, Vicki Tanner, outlines how she moved from finance to communications.

Four Steps to Hosting a Successful Webinar

Webinars have become the new tool. They help you connect with customers and grow your business. Get tips on how to successfully run a webinar.

From the World of Communications.