RAMSEIER Suisse AG is affiliated to the fenaco Group and employs about 250 people. It carries out pressing and production operations at five locations in Switzerland. As of today, RAMSEIER Suisse AG is one of the largest Swiss beverage producers. Its own product portfolio includes the traditional brands RAMSEIER, SINALCO, ELMER Citro, ELMER Mineral and the new brand Super-T.
Since 2023, C-Matrix has been responsible for the development and implementation of RAMSEIER Suisse AG’s communication strategy. Furthermore, C-Matrix is responsible for active media relations and ensures the company’s effective presence and positioning.
“In our collaboration, C-Matrix impresses with a high degree of service orientation and a critical outside perspective, which is very valuable for us.”
Marco Clavadetscher, Head of Marketing & Sales
Key objectives
RAMSEIER Suisse AG confirms its position as beverage manufacturer and attractive employer by clearly establishing and conveying its defined values in its corporate communications – with strategic support and realisation by C-Matrix.
Approach
C-Matrix developed a holistic communication strategy for RAMSEIER Suisse AG which includes the following measures:
- Media relations: answering media enquiries, editing and sending out media releases, media monitoring
- Coordination and arrangement of interviews and reports in relevant media
- Media training with RAMSEIER Suisse AG executives
- Employer branding workshop
Result
RAMSEIER Suisse AG is recognised as one of the leading beverage producers. Various reports and interviews were placed and RSAG was able to position itself on a range of topics in major Swiss newspapers. Continuous reporting was achieved in the most important publications and platforms.
Interested in an effective communication strategy? Contact us to arrange an initial call.
+41 43 300 56 56